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Atocell® is a trademark for Tipoo’s cellulose ether products and derivatives. Our Atocell® products which include Hydroxypropyl Methyl Cellulose (HPMC), Methyl Hydroxyethyl Cellulose (MHEC) and Hydroxyethyl Cellulose (HEC). We offer multiple grades of products (standard and customized) for your specific industrial application.
MHEC (Methyl Hydroxyethyl Cellulose) is a non-ionic, water-soluble, and PH-stable powder product that offers a
variety of functional properties when dissolved in water. It can be used as
thickeners, binders, surfactants, film formers, protective colloids, suspending
agents, and water retention agents in many construction materials.
Atocell® products are widely used in construction materials like tile adhesives,
wall putties, cement mortars, and plasters for its thickening, water retention, and
binding properties. It’s also used in paints, coatings, and detergents to improve
consistency, stability, and application performance.
Multi-layer paper bags of 25 kg net Weight and supplied on pallets with shrink-wrapped.
1.2 Tons Per Pallets
• 20 FCL 12 MT (12,000 kg) with Pallets
• 40 HQ 24 MT (24,000 kg) with Pallets
| Grade | Brookfield Viscosity | Tiles Adhesives | Mortar & Concrete | AAC Block Adhesive |
|---|---|---|---|---|
| EM6H | 5000-6000 | ⬤ | ⬤ | |
| EM10H | 9000-10000 | ⬤ | ⬤ | |
| EM20H | 15000-25000 | ⬤ | ⬤ | |
| EM45H | 40000-55000 | ⬤ | ⬤ | ⬤ |
| EM70H | 65000-75000 | ⬤ | ⬤ | ⬤ |
| EM70HS | 65000-75000 | ⬤ | ⬤ |
| Grade | Brookfield Viscosity | Cement Plaster& Render | Skim Coat/ WallPutty | Grout | SelfLevelling Mortar | Water- Proofing Mortar | Repair Mortar |
|---|---|---|---|---|---|---|---|
| EM6H | 5000-6000 | ⬤ | ⬤ | ⬤ | |||
| EM10H | 9000-10000 | ⬤ | ⬤ | ⬤ | ⬤ | ||
| EM20H | 15000-25000 | ⬤ | ⬤ | ⬤ | |||
| EM45H | 40000-55000 | ⬤ | ⬤ | ||||
| EM70H | 65000-75000 | ⬤ | ⬤ |
| Grade | Brookfield Viscosity | EIFSbase Coat | EIFS Adheives |
|---|---|---|---|
| EM45H | 40000-55000 | ⬤ | ⬤ |
| Grade | Brookfield Viscosity | Gypsum Plaster | Gypsum Joint Filler | Gypsum Adheives |
|---|---|---|---|---|
| EM10H | 9000-10000 | ⬤ | ||
| EM20H | 15000-25000 | ⬤ | ⬤ | ⬤ |
| EM45H | 40000-55000 | ⬤ | ⬤ | |
| EM70HS | 65000-75000 | ⬤ | ⬤ |
| Grade | Brookfield Viscosity | Joint Filler | Tiles Adhesive |
|---|---|---|---|
| EM70H | 65000-75000 | ⬤ | |
| EM20HS | 15000-25000 | ⬤ | |
| EM45HS | 40000-55000 | ⬤ | |
| EM70HS | 65000-75000 | ⬤ |
| Grade | Brookfield Viscosity | Water Based Paints |
|---|---|---|
| EM70HS | 65000-75000 | ⬤ |
| Grade | Brookfield Viscosity | Daily Chemicals |
|---|---|---|
| D80ES | 65000-75000 | ⬤ |
| D4ES | 3500-5500 | ⬤ |
Tile Adhesive
Gypsum Plaster
Wall Putty/Skim Coat
Detergent
Grout
Cement Plaster
| Applications | Grades | Characteristics |
|---|---|---|
| Tiles Adhesives | EM6H EM10H EM20H EM45H EM70H EM70S | • Good paste stabilization • Good wetting and troweling ability and high water retention • Long open time • Good compatibility with other additives • Easy to obtain a smooth surface • Good slip resistance |
| Mortar & Concrete | EM6H EM10H EM20H EM45H EM70H EM70S | • Good wetting and troweling ability and high water retention. • Long open time • Easy to obtain a smooth surface • Excellent slipping resistance • Less retardation of cement setting • Good paste stabilization |
| AAC Block Adhesives | EM45H EM70H | • Good paste stabilization • Good wetting and troweling ability and high water retention • Long open time • Good compatibility with other additives • Easy to obtain a smooth surface |
| Cement Plaster & Render | EM6H EM10H EM20H EM45H EM70H | • Good paste stabilization • Good wetting and troweling ability and high water retention • Long open time • Good compatibility with other additives • Easy to obtain a smooth surface |
| Skim Coat / Wall Putty | EM20H EM45H EM70H | • Good paste stabilization • Good wetting and troweling ability & high water retention • Long open time • Good compatibility with other additives • Easy to obtain a smooth surface • Good slip resistance |
| Grout | EM20H EM45H EM70H | • Good paste stabilization • Good wetting and troweling ability & high water retention • Long open time • Good compatibility with other additives • Easy to obtain a smooth surface • Good slip resistance |
| Self-Levelling Mortar | EM6H | • Good suspension stability • Low influence on mortar strength development • Easy to obtain a smooth surface • Good compatibility with other additives • Good wetting and troweling ability • Long open time |
| Water-Proofing Mortar | EM10H | • Good wetting and troweling ability • Long open time • Easy to obtain a smooth surface • Good compatibility with other additives |
| Repair Mortar | EM10H | • Good wetting and troweling ability • Long open time • Easy to obtain a smooth surface • Good compatibility with other additives |
| EIFS Base Coat | EM45H | • Good wetting and troweling ability and high water retention • Long open time • Easy to obtain a smooth surface • Good compatibility with other additives • Good slip resistance |
| EIFS Adheives | EM45H | • Good wetting and troweling ability and high water retention • Long open time • Easy to obtain a smooth surface • Good compatibility with other additives • Good slip resistance |
| Gypsum Plaster | EM20H EM45H EM70S | • Good paste stabilization • Good wetting and troweling ability and high water retention • Long open time • Good compatibility with other additives • Easy to obtain a smooth surface • Excellent slipping resistance • Less retardation of cement setting |
| Gypsum Joint Filler | EM10H EM20H | • Good wetting and troweling ability • Long open time • Easy to obtain a smooth surface • Good compatibility with other additives • Good paste stabilization |
| Gypsum Adheives | EM20H EM45H EM70S | • Good wetting and troweling ability • Long open time • Easy to obtain a smooth surface • Good compatibility with other additives • Good paste stabilization |
| Joint Filler | EM70H EM20S | • Good wetting and troweling ability • Long open time • Easy to obtain a smooth surface • Good compatibility with other additives • Good paste stabilization |
| Emulsion Based Materials Tiles Adhesive | EM45S EM70S | • Good paste stabilization • Good wetting and troweling ability and high water retention • Long open time • Good compatibility with other additives • Excellent slip resistance |
| Water Based Paints | EM70HS | • Good paste stabilization • Good wetting and troweling ability and high water retention • Long open time • Good compatibility with other additives • Excellent slip resistance |
| Daily Chemicals | D80S D4S | • Quickly dissolves in cool water without lumping, allowing fast viscosity setup. • Provides strong thickening, even in challenging formulations, and improves stability in surfactant systems. • Enhances the stability of oil phases and maintains foam effectively. • Offers clear solutions with good stability in both powder and liquid forms. |
- Enhance bonding strength
- Increase open time
- Improve workability
- Improve rheology control
- Improve Good water retention even under high temperature
- Improve sag and crack resistance
- Improve freeze-thaw stability
- Improve thickening efficiency
- Improve wetting and troweling ability
- Improve compatibility with other additives